Los Rakas x PUMA Modelo

  • DESIGNED BY: Los Rakas
  • MADE ON: --/13
  • ART.NO: 355530 01

Proof that even independent artists can be proud of their own hard work and self made publicity, the Panamanian duo Los Rakas drop their PUMA collaboration.

Made available in early 2013 at select retail outlets (such as Milpitas Mall, Eastridge and Oak Ridge Malls in San Jose, San Bruno Mall, and the Serramonte Center) the Los Rakas x PUMA Modelo is a shoe of inspiration. Started by a collaborative effort between PUMA, Modelo Especial, and Complex Magazine, a fan-judged contest entitled the “Blank Canvas” project was brought to life in 2012.

Through hard work, lots of self-promotion, and a wealth of supportive fans, the Los Rakas brothers busted through to win the contest and have their own specially designed shoe hit the market. Just before the contest ended in their favor on September 13th we spoke with the boys briefly to understand what guided their music and lifestyle (and of course, to wish them good luck in the run). It turns out that the shoe was a perfect place for them to apply their style and get their name out to an even bigger audience than before.

Whether you dig the Raka movement or you just want an exclusive and unique PUMA pair to rock, get your ghost over to California and snag a pair before they’re history, Raka-style.

written by Dylan Cromwell

photography by errol